LA Planta
Branding, Visual Identity System
LA Planta is a fictional plant convention; I collaborated with a team to develop a branding system centered on the theme “Honoring Native Plants.” This branding system was the foundation for the website and other deliverables created collaboratively with my peers, Frances Flores, Esmeralda Segura, and Stephanie Salazar. My contributions focused on designing the project’s main poster, banners, and various assets.
Escudos: Liga MX
Editorial Design, Logo Design
Escudos is a zine series where I reimagine football(soccer) crests of various leagues worldwide. In this project, I reimagined the 14 iconic crests of Liga MX, Mexico’s top soccer league, blending creativity with each team’s rich traditions. The redesigned crests were compiled into a pocket zine, celebrating their artistry and cultural significance.
Kemonito
Editorial Design, Print Design, Typography
Kemonito is a bilingual zine that I designed and produced to showcase my expertise in typography through a cohesive visual system and structured layout. With my strategic selection of colors and imagery, I elevated the content of a mundane interview and transformed it into a visually compelling and dynamic article.
The Gastro App
App Design, Branding, UI/UX, User Research
The Gastro App is a fictional phone application designed to help users explore and discover diverse culinary experiences. The app offers curated recommendations, user reviews, and a seamless interface for finding local street vendors. My role involved doing user research, creating an intuitive user interface, and developing a cohesive visual identity to enhance the user experience.
Posters
Illustrations, Typography, etc.